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Is Your Company Posting without a Plan?

Is Your Company Posting without a Plan? Eleven Essential Components of a Successful Social Media Strategy Most businesses need a structured road map to create and manage successful social media programs. Social media strategy consultant Neal Schaffer shares eleven essential components your company’s social media strategy should include.    Many company leaders understand that in […]

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revenge

New research reveals the increasing power of the ‘digital native’

  As further evidence that customer complaints can’t be kept quiet in the digital age, research from NewVoiceMedia, a leading provider of cloud contact center technology, reveals that a third (34%) of US consumers take their revenge online following inadequate customer service; spreading the complaint across their network and beyond. Thanks to social media, internet forums […]

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facebook fast facts

Editor’s Note

Facing The Facebook Facts I joined Facebook many years ago mainly to see the photographs of my nieces' and nephews' babies, as that was the only way for me to see their little cutey-pies!  But as the years go by, I will admit, I am a Facebook Addict.  There, I've said it!  I've reconnected with […]

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ABC Master Bridal Consultant

New ABC Director of Education

New ABC Director of Education   We are pleased to announce that Ms. Gloria Boyden, ABC Master Bridal Consultant, has accepted the position of ABC Director of Education.   Gloria is the owner of Events By Design, a wedding planning and floral design business in its 25th year of successful operation, as a husband and […]

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holiday campaigns graph

The Holidays Begin When?

According to a survey of 212 national marketing executives at major retailers… 49% of Retailers will launch their holiday campaigns before Halloween 70% of retailers plan to use some sort of promotional offer this holiday shopping season 39% will offer free shipping 28% will offer a deal of the day 21% will offer eCoupons 3% […]

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Don’t Be Passive about Passwords

by Don Jackson, a Director with Dell SecureWorks’ Counter Threat Unit (CTU) security team Passwords are used everywhere, and they are important keys in protecting valuable assets.   Unfortunately, research based on actual breaches has shown that users, when not physically prohibited from doing so, will generally select weak passwords that are simple and easy to […]

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Four Obstacles to Closing

Four Obstacles to Closing   How to identify and remove the four reasons why closing is difficult                                                                                              By Brian Tracy     There are several reasons why the end game of selling is stressful and difficult.  First and foremost is the fear of failure experienced by the prospect.  Because of negative buying experiences in […]

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The Silent Sell

THE SILENT SELL SEVEN NONVERBAL SECRETS FOR THE SALESPERSON BY PATTI WOOD     You have gone over your sales material, you've researched your prospect, and you're excited about what you are going to say about your company, product or service. You are now ready for your sales call. Well, at least 15 percent of […]

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