Archive | Issue #4

Balloon Base instructions: Supplies: 4 – 11” latex balloons (red)4 – 9” latex balloons (white)2 – 260 latex balloons (red)Air sizing machine or templates (8” and 5”) Instructions: All inflation is with air or nitrogen. Inflate 4 – 11” latex balloons (red) to 8”, tying in pairs and make a quad grouping. Repeat same of […]

Just Say “No” to the Recession: A Refresher Course for Retailers Who Want to Boom Rather Than Bomb This Holiday Season Strong Black Friday sales aside, the crippled economy has many retail store owners expecting the worst this holiday season. If you’re guilty of such an assumption, international retail expert Rick Segel says you are […]

Every business has problems that can halt progress and cause the company to stagnate: slow cash flow, out-of-date technology, long sales cycles, etc. Often when trying to "fix" the problem, the company gets even more mired in the challenge and can't seem to get past the roadblock. Often they focus on the problem, shift into […]

Everyone talks about referrals, but few actually pursue them. Referrals should be considered the reward for a job well done. They are the by-product of your excellent customer service. As a true sales professional, you have earned the right to ask for and receive referrals. If you are not asking for referrals, you are only […]

Both small and large business owners must pay close attention to their modus operandi, especially in these times of inflation, recession and consumer cutbacks. All indications point to this grim economy being a short window of our lifetime. The key to coming out on top is paying close attention to your customers and making them […]