However, new survey data says small businesses will dedicate more resources in 2016 to improving their online presence. WASHINGTON, — Half of small businesses in the US that have a company website do not engage in search engine optimization (SEO), according to a new survey conducted by Clutch, a leading B2B research firm. Minimal SEO engagement significantly […]
They’re not always smooth sailing, but most client relationships can be salvaged. Andrew Sobel, coauthor of Power Relationships, identifies some of the toughest types of clients—and explains what you can do to cope with them. You’re a master at the work you do. Unfortunately, you’ve got one client (or maybe more than one) who’s so hard […]
3 Ways to Benefit from Paid Ads & Boosted Posts It seems nothing changes faster than the big social media platforms — Facebook, Twitter, Google+. No sooner do marketers figure out how to best promote a product or business than they change the rules! That’s been especially true for Facebook, which had to find new […]
An ongoing shopper behavior study conducted by The Integer Group® and M/A/R/C Research shows that in just 2 years, shoppers using mobile devices to make purchases has increased by 10 percent (from 25 percent in 2012). Increased mobile purchasing by Hispanics (+11 percent YOY), Asian-Americans (+10 percent YOY), and the 15–34 and 35–49 age brackets (+10 percent […]
(New Orleans) – Retail sales are going up this Halloween season, and so are booth sales and registration numbers for the 2015 Halloween & Party Expo. There is no shortage of people preparing to take and place orders in New Orleans in February, an exciting time to travel to the vibrant city famous for food, […]
Retail owners seeking year over year success for Halloween, Party and Costume sales know the Halloween and Party Expo is the place to find innovation, products, education and networking. Over 80% of buyers agree the Expo showcases industry innovations, and a high percentage, 88%, view it as the place where new products are launched. As […]
The Halloween and Party Expo, which runs February 6-9 in New Orleans, will showcase nine hours worth of educational sessions over the course of the event to address issues that keep retailers awake at night. Speakers at the Expo have spent decades working with small businesses, appeared as guests on numerous cable news channels, published […]
Privately held RentalCompare ( rentalcompare.com ) acquires venture capital backed RentStuff ( rentstuff.com ) in an all cash transaction. “We look forward to offering greater search options and providing more precise search results for RentStuff’s users,” says Darryl Aken, President/CEO of RentalCompare in Los Angeles. From Chris Jaeger, President/CEO of RentStuff in Chicago, IL: “RentalCompare has a huge inventory […]
For the past 17 years canadianspecialevents.com has been providing professional development and business marketing opportunities for Canadian event planners and the companies that supply them. From social to corporate events, association to non-profit events, CSE has become a go-to resource for online and experiential event information. Our conferences, award programs and trade shows, held in Calgary, Toronto […]
