Greetings! Want to set yourself apart from the hundreds of other people trying to grab a share of your prospect’s or customer’s mind or wallet? Set phone appointments. I’m not talking about times to MEET with your customer. I’m referring to setting a specific time for a telephone appointment … your next phone conversation. The […]
Tag Archives | Marketing
Simple Sales
By Linda Bruce Suggesting add-on merchandise with every order is the easiest and quickest way to increases sales and profits. Everything is about money these days– increasing sales, “up selling,” increasing profits, “gorilla making,” — the whole lot. But the easiest way to increase sales in our stores is to suggest add-on merchandise with every […]
SELL! SELL! SELL! Marketing is good stuff.
Marketing is good stuff. Sales is better! At least initially. That is, we are sales driven—” Tom Peters. It is the proverbial bottom line, the fuel that enables the rest of the company to run—The Sale. It is the ultimate vote of confidence, the meeting of minds between what your company has to offer and […]
Five Design Techniques to Turn Your Marketing Pieces into Marketing Masterpieces
By Karen Saunders It’s almost 5 o’clock on Friday afternoon. Do you know where your newest marketing pieces are? If you’re a small business owner, they may be buried on your desk because you’ve got so many other important details to handle. Or they’re still sitting on your assistant’s desk where she’s staring at them […]